Skylanders Giants release day displays at Toys R Us - October 21
By coincidence I was at Toys R US yesterday looking for more Trash Pack toys for my son. As always, I quickly scanned the video game area for any signs of Skylanders Giants. There was a partially assembled Wii U display awaiting a console to be sequestered inside a damage-proof plastic bubble. But no sign of Skylanders Giants.
When I arrived at 10am this morning, it was quite a different story. The entrance, where they have large promotional displays, was decked out in enough Skylanders Giants promos to keep a marketing department well-employed. Off in the corner, the video game area was stocked with Giants, but the entrance display was the place to be!
The video game aisle was stocked with Giants and regular Skylanders figures and accessories. The blue former packaging has been replaced with and orange theme to distinguish the Giants figures. Just the day before the shelves looked pretty barren of even the first series figures. Oh what a day makes!
Last year's demo station had a new Skylanders Giants marquee. I still love dropping packaged figures on it to see the intro info!
The entrance display was a 4 panel area of figures, games for each platform, accessories and more figures.
The left pannel of the entrance display had some original figures and Giants. From the first series, Toys R Us put out some of the harder to find figures. Cool!
The center pannel of the entrance display had the game variants for all the platforms. They were sold out of the Portal Owner version for Wii. Who says Nintendo isn't King? ;)
The right pannel of the entrance display had Skylanders Giants accessories from backpacks and branded controllers to storage cases and trinkets.
This side-corner panel displayed more figures. Toys R Us had at least one exclusive figure.
I opted for a shopping basket, but there was one guy who was manically dumping Skylanders Giants figures and accessories into a shopping cart.